Branded Image Environment Setup in 2026: Beeldbank.nl Logo, Colours, Banner and Login Screen

Beeldbank.nl turns an image bank into your own branded environment in a single sitting. You apply your logo, two house-style colours, a favicon, a basic banner and a login screen, and the environment runs at companyname.beeldbank.nl, an address that everyone finds easily via the intranet or the website ("zodat iedereen hem makkelijk vindt via het intranet of de website"). The sizes to prepare are a transparent logo of 350×70 px, a favicon of 32×32 px and a basic banner of 1920 x 400 px. This guide walks through each step in order.

Where the Branding Settings Are Found in Beeldbank.nl

All branding sits in one place: Instellingen, then Bedrijfsinformatie, then Adres en huisstijl. The logo and favicon, the two house-style colours and the basic banner are handled together in that part of the settings, so the whole look of the environment is set up from a single screen. An administrator sets the colours, so decide beforehand who on your team is responsible and make sure that person has the right permissions.

Before you open the settings, collect the files you need: a version of your logo without a background, a small icon version for the favicon, a banner image and the two colour codes from your guidelines. With the files ready, the setup runs smoothly from start to finish, and the environment is ready for colleagues the same day. If you are still deciding which system to choose, best brand portal software for 2026 lists the criteria a Dutch organisation can use.

Logo: Transparent and 350×70 Pixels

Beeldbank.nl advises a logo without a background, saved as a transparent .png, of 350×70 px ("Heb je een logo zonder achtergrond, maak dit bestand dan 350×70 px"). The logo appears at the top of the image bank, in the header. It also appears on the login screen and in the e-mails that are sent from Beeldbank.

Because the same logo shows up in three places, your brand is visible every time a colleague or partner opens the environment, logs in or receives a message. After uploading, look at the header, open the login page and send yourself a message from the environment to see the logo in all three places. A horizontal version of your logo suits the wide 350×70 format best, so ask your designer for one and keep it with your other brand files.

Favicon: 32×32 Pixels for the Browser Tab

The favicon is the small icon shown on the browser tab while the image bank is open. Beeldbank.nl advises a favicon of 32×32 px, uploaded in the same part of the settings as the logo. At that size, detail disappears, so use the simplest form of your mark: a symbol or a single letter in your brand colour.

Test it by opening the environment in a browser next to a few other tabs. If you can tell which tab is yours at a glance, the icon does its job. Colleagues who keep many tabs open will find the image bank quickly, which helps adoption in daily work.

Two House-Style Colours: One Light, One Dark

An administrator sets two house-style colours, one light and one dark, in Instellingen, Bedrijfsinformatie, Adres en huisstijl. The choice is made by entering a colour code or using a colour picker ("Kies een lichte en donkere kleur").

Take the two colours from your brand guidelines and enter the colour codes exactly as written, so that the environment matches your website, your brochures and your presentations. If your palette has more than two colours, pick the light and the dark colour that give the environment the right character. After saving, look at the environment on screen and enjoy how it now feels like a natural part of your organisation. The adaptation to your own house style is the first thing the provider suggests ("Het eerste wat je kunt doen, is de Beeldbank aanpassen naar jullie eigen huisstijl"), and it is the step that makes users recognise at once that they are in the right place. Branding is one of the core jobs described in what a brand portal is and does.

Basic Banner: 1920 x 400 Pixels

The basic banner is uploaded in the same place: Instellingen, Bedrijfsinformatie, Adres en huisstijl. The basic banner must measure 1920 x 400 px ("De basis banner moet een afmeting hebben van 1920 x 400 px"). Prepare the image at exactly that size before uploading, and it fits the environment perfectly.

Choose an image that carries your brand: a strong photograph of your people, your product or your location, with any important text kept away from the edges. Look at the banner on a laptop and on a phone after you save it. A calm, clear banner draws attention to the content below it. If your organisation has a photograph that represents the brand well, use it; a simple branded graphic works just as well.

The Login Screen as a First Impression for Colleagues and Partners

The login screen is one of the things you brand in Beeldbank.nl, and your logo is shown on it. Every colleague and external partner who uses the environment sees this page first, which makes it the front door of your brand. Open the address in a private browser window, look at what appears before logging in, and ask a colleague who has never seen it which organisation they think it belongs to. The right answer comes immediately when logo and colours are in place.

Write the address of the environment into your intranet, your email signature and your agency briefings. When a partner receives a link and finds a familiar logo and colours, trust follows naturally. The branding is also the first layer of a wider house style, and brand portal and huisstijlhandboek working together shows how the written rules and the approved images support each other.

Menu Structure: Two Clear Levels of Pages and Sub-Pages

Branding is not only visual. The menu sits at the top of the environment, each item is a page, and the menu has at most two levels, pages and sub-pages ("Het menu bestaat maximaal uit twee lagen. Dus pagina's en sub-pagina's"). Two levels keep navigation short and clear, so that every colleague finds the right page within a few clicks.

A practical way to plan is to write your main pages on paper first, then list a few sub-pages under each. Combine two related topics into one page, or split a large topic into two top-level pages, and keep the names short and in the words your colleagues use, not internal project names. For organisations with several branches, who sees which images in a multi-branch brand portal helps you decide which pages each branch needs.

Quick Reference: Branding Elements and Published Sizes

The table collects the branding elements of Beeldbank.nl with their sizes and the benefit of each.

Element	Size or rule	Where it appears	Benefit
Logo	350×70 px, transparent .png advised	Header, login screen, e-mails sent from Beeldbank	Your brand is visible in three places
Favicon	32×32 px	Browser tab	Recognised at a glance among open tabs
House-style colours	Two: one light, one dark, by colour code or picker	Throughout the environment	Matches your palette exactly
Basic banner	1920 x 400 px	Top of the environment	A strong brand image for every visitor
Menu	Two levels: pages and sub-pages	Top of the environment	Short, clear navigation

After Setup: Review the Look and Document the Choices

When everything is saved, review the environment as a user would. Look at the header, open the login page in a private window, check the browser tab and view the environment on a phone. Ask two or three colleagues, preferably some who were not involved in the setup, whether it feels like your organisation.

Write down which files and colour codes you used and where the originals are kept, so that the next administrator can change them in minutes. With the branding in place, your image bank is ready to be filled with approved material, and every colleague, agency and freelancer who logs in knows at once whose environment it is.