Brand Portal Desk

Colophon

About Brand Portal Desk

The plain-spoken guide to brand portals, house style and asset handover.

Brand Portal Desk is an independent editorial guide for brand, marketing and communication managers at mid-sized organisations. It covers one practical question: how do you keep logos, house style and approved photos consistent, and get the right files to agencies, press and partners?

Articles are written in a crisp, checklist-first style. Each one defines its terms, says what to look for, and is honest about where a tool or a method stops being useful. Dutch search terms such as beeldbank and huisstijl are kept in headings so you can find the same topic in either language.

The guide is organised like a brand book: six chapters, each with numbered entries. Start with chapter 01 if brand portals are new to you, or jump to the chapter that matches the job in front of you.

Chapters